Our Target Audience

Primary Audience

Our primary target audience would be specifically aimed at:

Age - our primary target audience age would range from 16 to 21, which we decided after we had completed our audience polling (which can be seen in a separate post). This is because, as we found, this age range would be ones to typically watch and also enjoy a psychological thriller.

Gender - The specific gender for our primary audience would be a female as there is a female protagonist.

Sexuality - There is no romance in our film and the female protagonist is heterosexual therefore we will not appeal to any specific sexuality

Ethnicity - We will focus mainly on the ethnicity of white British as our protagonist is white British.

Secondary Audience 

Our secondary target audience would be specifically aimed at:

Age - our target audience age would be 21-35 as this is the same age range as the primary target audience. This is because this age range would be ones to typically watch a psychological thriller.

Gender - The specific gender for our secondary audience would be male as our primary gender is female as there is a female protagonist.

Sexuality - There is no romance in our film and the female protagonist is heterosexual therefore we will not appeal to any specific sexuality

Ethnicity - We will focus mainly on the ethnicity of white British as our protagonist is white British.

Appealing to our Target Audience 

Age- We have appealed to our target age by having our protagonist to be a 16-year-old girl which will appeal to younger ages as there is someone they can relate to.

Gender-We have appealed to our target genders by having our protagonist to be a female. This is because when girls tend to watch films they watch films with female protagonists as they are “girly films”.

Sexuality- We won’t specifically try and appeal to any one on a sexual level as there will be no sexual tension between any 2 people throughout our film as it is focused on an individual mental journey.

Character types- We appeal to our audience as we only have one protagonist meaning the story will not be difficult to understand from the audience point of view. Our film will not have an antagonist during its screen time so we will not need to worry about that. Our protagonist will be in 2 character types as they will embark on a journey which will change them mentally. We will have a few people that will be static that will help to make the plot easier to understand to the audience.

Narrative enigma- We will have a few mild narrative enigmas throughout the film to keep the audience involved with the plot. In our poll, we have results that show people have an interest in that part of thrillers.

Pace of editing- Our pace of editing will be at a normal pace with no quick jump-cuts which will appeal to the age we are focusing on as they can keep up with what is happening with the motion of the film.

Locations- The location will appeal to the audience watching as they will be looking at modern places and current times which they can relate to as it is in the present.